Shelly Palmer

Crypto prices and NFTs are hogging the headlines, but they are just the most visible components of a rapidly growing decentralized financial system (DeFi) that has the potential to significantly challenge how we buy, sell, and trade just about everything. Blockchain and cryptocurrency may seem like a new thing, but they have been around for over 10 years. The problem is that the world of crypto can be very confusing with all the jargon, acronyms, and other unfamiliar words. This eBook contains… Show more

Crypto prices and NFTs are hogging the headlines, but they are just the most visible components of a rapidly growing decentralized financial system (DeFi) that has the potential to significantly challenge how we buy, sell, and trade just about everything. Blockchain and cryptocurrency may seem like a new thing, but they have been around for over 10 years. The problem is that the world of crypto can be very confusing with all the jargon, acronyms, and other unfamiliar words. This eBook contains an overview of the entire ecosystem as well as deeper insights to help you think about the consequences (intended and unintended) of our transition into a decentralized, trustless, world. Show less

In an all-access, 24/7-connected world, how do we drown out the noise to keep contact and connections meaningful? In a blur of innovation, how do you pursue what matters and ditch the merely passing? What happens if the grid goes down? And why does the sleeper threat of cyber terrorism represent the real apocalypse? Everything from creating an unhackable password to understanding the governance of a digital democracy, Digital Wisdom breaks down the major themes and gives you a map to navigate a… Show more

In an all-access, 24/7-connected world, how do we drown out the noise to keep contact and connections meaningful? In a blur of innovation, how do you pursue what matters and ditch the merely passing? What happens if the grid goes down? And why does the sleeper threat of cyber terrorism represent the real apocalypse? Everything from creating an unhackable password to understanding the governance of a digital democracy, Digital Wisdom breaks down the major themes and gives you a map to navigate a connected world.

"Shelly has created a compelling and comprehensive "How To" guide for 21st century digital leadership. Ignore at your own peril!!! In the New World Order of consumer engagement, everyone needs to be a digital marketer. Shelly has given us a highly practical guide to help navigate the waters to digital leadership." -- Joseph V. Tripodi, Chief Marketing & Commercial Officer, The Coca-Cola Company

"As analytics unlocks the power of data marketers must immerse themselves in the connected world. In Digital Wisdom, Shelly Palmer explains how mastering the new digital realities can lead to extra degrees of freedom in your life and your business." -- Stephen Quinn, EVP & Chief Marketing Officer, Walmart

"Digital Wisdom delivers mightily on its promise ... and then some. Shelly Palmer's new book is informative, insightful and, best of all, genuinely inspiring -- like Shelly." -- David Sable, Global CEO, Y&R

"Shelly has done a tremendous job showing us how to solve 21st century problems with 21st century solutions, whether you are a digital native or novice this is a must read." -- Keith Weed, Chief Marketing and Communication Officer, Unilever


"This is a book that will truly take your thought process to the next level. Shelly will help you ask the right questions, which will result in right answers." -
- Beth Comstock, SVP and Chief Marketing Officer, GE
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Author Shelly Palmer is President of the National Academy of Television Arts & Sciences, NY, and the digital living guru from CNN, Fox Television, NBC Universal and satellite radio. With co-author Mike Raffensperger, he has created an easy-to-read primer for anyone thinking of starting a business, working from home, becoming a consultant, or just defending and keeping a job in this new, increasingly digital world.

Learn to think like a digital native. Use Social Networks to build your… Show more

Author Shelly Palmer is President of the National Academy of Television Arts & Sciences, NY, and the digital living guru from CNN, Fox Television, NBC Universal and satellite radio. With co-author Mike Raffensperger, he has created an easy-to-read primer for anyone thinking of starting a business, working from home, becoming a consultant, or just defending and keeping a job in this new, increasingly digital world.

Learn to think like a digital native. Use Social Networks to build your personal brand. Take control of your online reputation. Create and control your online presence. What apps do you really need to run your personal life and business? Create your own email blasts and digital marketing tools. Harness the power of your digital calendar, email and contact management software.

Praise for Overcoming the Digital Divide

"Everything about how we communicate is changing. Shelly has distilled it down into bite-sized pieces. If you want to be a digitally-savvy business person, read this book." - Ali Velshi, CNN's Chief Business Correspondent Show less

An easy-to-read primer for anyone thinking of starting a business, working from home, becoming a consultant, or just defending and keeping a job in this new, increasingly digital world.

TELEVISION DISRUPTED: THE TRANSITION FROM NETWORK TO NETWORKED TV 2nd EDITION BY SHELLY PALMER The president of the Emmy Awards in New York has updated his seminal book about how the technological transition is changing everything. HOW TO PROSPER DURING TELEVISION S TECHNOLOGICAL TRANSITION What's happening to the business of Television? Television Disrupted: The Transition from Network to Networked Television 2nd Edition will empower you to make informed business, career and investment choices… Show more

TELEVISION DISRUPTED: THE TRANSITION FROM NETWORK TO NETWORKED TV 2nd EDITION BY SHELLY PALMER The president of the Emmy Awards in New York has updated his seminal book about how the technological transition is changing everything. HOW TO PROSPER DURING TELEVISION S TECHNOLOGICAL TRANSITION What's happening to the business of Television? Television Disrupted: The Transition from Network to Networked Television 2nd Edition will empower you to make informed business, career and investment choices by giving insights into the technologies, business rules and legal issues that are shaping the future. You ll learn about: broadband clouds, mobile video, video snacking, Time-shifted and on-demand viewing, file sharing, advertising, copyright laws, paradigm shifts, parlor tricks and much, much more. This is a book for media, entertainment and telecommunications professionals who need an overview of the new competitive landscape. TELEVISION DISRUPTED will explain: TV for Telephone Execs Telephone for Cable TV Execs Internet for TV, Cable, Satellite & Telephone Execs Mobile Devices for Everybody Show less