How do you make a classic campaign feel new again? For Amazon South, our WPP Production India team partnered with 82.5 (WPP Creative) to re-envision a much-loved campaign. By blending cultural flavour with a catchy, regional jingle, we created a story that feels authentic, local, and instantly relatable. The result is a classic that feels both nostalgic and unmistakably current. #CreativeProduction WPP #ContentProduction
About us
Content Production for the Future of Marketing. WPP Production is the world's largest content production company. We unite global production capabilities and creative producers into a single, seamlessly integrated platform. Leveraging Generative AI, virtual production, and our High Velocity Content Studio, we deliver unparalleled innovation, speed, and scale with a singular vision at our core - to transform content creation for clients that redefine the future of marketing.
- Website
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https://www.wppproduction.com/
External link for WPP Production
- Industry
- Advertising Services
- Company size
- 10,001+ employees
- Type
- Public Company
Employees at WPP Production
Updates
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WPP Production reposted this
WPP Production’s arrival has raised both interest and a few hackles across the independent production community. Its CEO, Richard Glasson, joins shots Co-Editor Danny Edwards to explain why the organisation was created, what clients now need from global production and why he sees independent companies as vital partners rather than endangered competitors. The conversation also covers emerging talent, creative apprenticeships, generative AI, digital twins and the less glamorous but equally important business of making work that does its job without necessarily troubling the Cannes juries. Plus, he's in a banging t-shirt. Watch the full conversation here https://lnkd.in/erwh77YX
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WPP Production Spain produced and post-produced “Razones de peso", a campaign by OgilvyES for Lilly. This film addresses obesity as a chronic and complex disease, bringing together well-known Spanish personalities to challenge prejudices and foster a more empathetic conversation. ------ WPP Production España ha producido y postproducido “Razones de peso", de OgilvyES para Lilly. Esta pieza aborda la obesidad como una enfermedad crónica y compleja, reuniendo a reconocidas personalidades para desmontar prejuicios y fomentar un diálogo más empático. #Production #WPPProduction #PostProduction #OgilvyES #CreativeProduction
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WPP Production reposted this
"Razones de peso", de #OgilvySpain para Lilly. Producción y postproducción de WPP Production.
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WPP Production Spain managed the production of "La policía del sabor”, a film by VML THE COCKTAIL for CALVO produced by Cósmico. Starring actor Paco Tous, the piece uses humour and the conventions of a police procedural to fight a very common 'crime': giving up on flavour in weekday meals. ------ WPP Production España ha gestionado la producción de “La policía del sabor”, de VML THE COCKTAIL para CALVO, con producción de Cósmico. Esta campaña, protagonizada por el actor Paco Tous, utiliza el humor y los códigos del cine policial para combatir un "delito" muy común: renunciar al sabor en las comidas de entre semana. #Production #VMLTheCocktail #WPPProduction #CreativeProduction
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WPP Production reposted this
Hay cosas que deberían ser delito. Como no disfrutar cada día cuando comemos. En la nueva campaña para CALVO rescatamos al policía más querido de la televisión para perseguir todos los delitos contra el sabor que cometemos entre semana. Una campaña que sigue construyendo desde el humor el posicionamiento “El atún no se elige al tuntún”. David Caballero, Irene Vidal, Gloria Hernandez, Albert Seguín, Juliana Leal, Blanca Prats, Iratxe Cabodevilla, Carlos Rica, Ainhoa Moreno, Laura Scarano, YOLANDA RUIZ, Susanna Berges, Agustín Capandeguy, WPP Production, Cósmico, Agustin Berruezo, Ricardo Carrasco, Andrea Parodi, Jorge Alonso, Eva Cuetos, Celia de la Rosa, Arena Media
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WPP Production reposted this
The real limit to growth isn’t the market—it’s the friction inside your business. WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. Powered by AI and data, our solutions eliminate silos, break down barriers, and turn your systems into a competitive edge. It’s time to unlock your growth potential. https://lnkd.in/enjRaeWs #WPPEnterpriseSolutions #GrowthSystems
We solve complex challenges for global leaders. Let’s solve yours.
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“There’s a massive shift happening in how content is built and stories are told. The magic happens at the intersection of brilliant creative craft, bleeding-edge tech, and real business impact." Bringing more than 25 years experience, we're delighted to welcome Mat Mildenhall as Managing Director, Clients & Growth, North America. Leading growth and client partnership development across the regions, Mat will help clients unlock the full power of WPP Production through world-class craft, innovation, and connected production at scale. #ContentProduction #CreativeProduction https://lnkd.in/gxPx9rKw
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WPP Production Spain shares a behind-the-scenes look at “Peatones” (Pedestrians), a campaign by OgilvyES for the Dirección General de Tráfico. The campaign, produced by Be Sweet Films with production and post-production managed by our team, showcases the massive technical and human effort behind this initiative, which aims to raise awareness about a very real danger: walking down the street using a mobile phone, completely oblivious to one's surroundings. ------ El equipo de WPP Production España comparte cómo se rodó “Peatones”, de OgilvyES para la Dirección General de Tráfico. La campaña, producida por Be Sweet Films, con gestión de producción y postproducción a cargo de nuestro equipo, muestra el gran despliegue técnico y humano que hay detrás de una campaña que pretende concienciar sobre un peligro tan real como el de caminar por la calle usando el móvil, completamente ajenos al entorno. #WPPProduction #OgilvyES #Production #PostProduction #CreativeProduction #WPP
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WPP Production reposted this
What a Cannes Lions! We are honoured to have been part of some of this year's most celebrated work at Cannes Lions International Festival of Creativity — from Art's Missing Period for Kotex Kimberly-Clark, and Lime Guides for Corona AB InBev, to Dove Unilever R/eal Reviews, T-Rex Leather for Lab-Grown Leather Ltd, Haven for Suncorp Group, The Treasure Hunt for Ministry for Equality and The Shakespeare BIC for BIC. Congratulations to every single person involved - the teams, our clients, and our partners. We're incredibly proud of the craft behind this collection. #CannesLions #WPPProduction WPP #CreativeProduction